Purple carrot powder is made from fresh purple carrots by low-temperature drying and ultrafine grinding. It retains natural plant fragrance, rich anthocyanins, carotene, vitamins, dietary fiber and mineral nutrients. It is pure natural, additive-free, fine-textured and easy to dissolve.

It is widely used in solid beverages, meal replacement powder, baking, desserts, yogurt and functional health food, for natural pigment, flavor enhancement and daily antioxidant nutrition supplement.